So we’re under three weeks away from the big day, and just wanted to give a couple brief updates:
- The Museum of Life and Science is on board, which really excites me. Museums have the potential to offer such a compelling behind the scenes glimpse, so hopefully we can get some photo/ video coverage of the day. Many thanks to Beck Tench, their Director of Web Experience, for her interest in the project. The NCLMS has a great reputation for their hands-on experience, and their site nicely aligns. Next time your near Durham, NC, be sure to pay a visit. I know I will.
- Jackie Huba of Church of the Customer and the Society for Word of Mouth (SWOM) has been nice enough to feature a post about TYCTWD on SWOM. If you don’t know it, SWOM is a social network that ‘helps people build word of mouth into the DNA of their organizations using social media.’ I think they’re a natural partner, as both our concepts attempt to link on-line values with off-line interaction for better customer engagement. And just on a personal note, it’s awesome to get some support from a long-time customer champion I have much respect for.
As for other participants, I’m waiting on details from a few, and still working to confirm some other promising leads. As always, if you know of a company that might want to partake - please let us know. Otherwise, stay tuned – the updates are going to start coming a little more quickly now as we near May 28th.